Five Things I’ve Learned In One Year Of: All Britball, All Day, Every Day. #3

Six hours in a cold London coach station between 2am and 8am gives a lot of time and incentive to reflect upon the decisions you’ve made and what you’ve learnt from making them. Thankfully, when your ‘job’ is a writer, self-reflection is almost the same as work.

One year in to taking a gamble on trying to make a life, and one day a living, waffling about British American Football, I thought I’d share some of the lessons I’ve learnt in a quick mini-series.

First up, I learnt that at the heart of it all, are people.

Secondly, I realised  if you’re a fan of American Football in the UK, you’re living in a blessed time for the sport.

Third up I’ve figured out that despite DC now boasting over fifty dudes and dudettes and one full-timer… We’re barely scratching the surface of all the Britball we could be talking about!

We’ve built over the past year to be bigger than we’ve ever been and covering more Britball than has ever been covered before – seven days a week of content via videos, live streams and articles… and yet every week there’s content that we want to produce that we simply don’t have the time/resources to do so.

One particular area where we’d love to have more time to create content are the kind of in-depth editorial pieces we know the community love – in depth discussions and investigations into the less discussed aspects of our game, exploring ways we might expand and enhance the way we play or promote the domestic sport?

But detail takes time, and with the majority of #TeamDC consisting of Britballers who already fill up much of their spare time with their roles as players, coaches, team staff, etc, and then having families, jobs, studies, etc, on top of that? It’s tough to find volunteers willing to go toe-to-toe with some of the integral issues that plague our sport and our community.

Frustratingly, this limit in resources often means we have to opt to turn down requests to create content. Especially frustrating is when these requests come from clubs and individuals looking to perhaps promote a particular cause or event.

I’d love for DC to be in a position to promote every single event for every single programme across the breadth of the Britball Nation, but instead we run the risk that if we promote one team’s event? We then have to promote another… and another… and suddenly that’s all we’re doing, with no time for creating content!

As such, not a week goes by where we don’t have to apologise to a team committee member or passionate baller that we simply can’t push their event this week.

We’d love to do more to assist every team reach a wider audience and it’s one of our main goals to develop in such a way as to more easily support programmes in their outreach – however web development takes time and money, and frustratingly right now we’ve got little to none of either.

All that said, while we’re not doing everything we’d like to be able to do to help grow the game, we are still expanding month on month, season on season.

This year alone we’ve massively expanded our coverage of the Women’s, Under 17 and Under 19’s games. This NFL season our hopes are to begin to find ways to bridge the gap between fans of the NFL and the domestic game, and ahead of next summer we’re going to explore how we can better share and promote further aspects of the British game that we don’t yet focus upon, including Cadet-level balling, and working more closely with our friends over at Pulling the Flag and Flag Football World to share more Flag Football content.

As I say, the goal here is simply to grow and grow, and ultimately the ideal situation is that the game itself grows and grows too so that we might never truly be able to keep pace and cover EVERYTHING – but wouldn’t that be a beautiful thing in itself, that the sport is growing at such a pace that it’s impossible to keep up?

All that said, if you’re interested in also being a part of both growing the amount of Britball DC can cover, while also growing the game itself, we’re currently recruiting for our BUCS, Women’s and Uniball writing staffs. You can learn more over at





Nick 'Willy Tee' Wilson-Town hails from the South West where he's spent the last decade bouncing around various teams at the university and senior level. He came to fame on the now departed unofficial forum thanks to his regularly irreverent Uniball predictions and general 'BUAFL wafflage'. Follow him on twitter @WillyTee1